Raistlin Lau, Under Secretary for Culture, Sports and Tourism of the HKSAR Government, was guest of honour at the Book Fair’s opening ceremony.

Raistlin Lau (front, second right), Under Secretary for Culture, Sports and Tourism of the HKSAR Government, Margaret Fong (front, second left), Executive Director of the HKTDC, and guests, including Cao Zhenya (front, far right), Deputy Director-General of The Publicity Department of the Central Committee of the CPC, and Zhai Degang (front, far left), Vice Minister of the Publicity Department of the Beijing Municipal Committee of the CPC, hosted the Book Fair opening ceremony.

In her remarks at this morning’s opening ceremony, Margaret Fong, Executive Director of the HKTDC, said that the Book Fair, an annual cultural event in Hong Kong in the summer, offers more than 600 cultural activities on-site and off-site, to promote literary exchange and connections and instil a joy of reading.

Book lovers eagerly await the opening of the Book Fair to get their hands on the latest literary works.

The World of Art & Culture presents literature in film and television from 31 countries and regions, with an interactive AI installation.

The Art Gallery showcases selected works from this year’s featured writers, attracting booklovers to appreciate their creativity.

The Sports Hub zone has introduced a new parent-child zipline experience, with participants invited to navigate through various obstacles before enjoying an exhilarating ride on a 15-metre-long zipline.

The Hong Kong Sports Institute has set up an instant photo booth, allowing the public to take pictures with props. These will be used to create a mosaic photo wall to show their support for Hong Kong athletes competing in the Olympics.

The perennially popular Japan Pavilion has expanded once again to reach its biggest scale since the pandemic. The Japan National Tourism Organization is teaming up with 18 Japanese prefectures to showcase the rich traditional culture of Japan

The World of Snacks has brought together more than 1,200 different snacks, to present visitors with a variety of classic flavours, healthy options and taste sensations from across the globe.